Our Story Begins with Bear
Bears Sensory World was founded in 2022 by Danny Fitz-George in East Yorkshire. The inspiration behind the business came from Danny's son, Bear, who was diagnosed in 2022 with autism, dyslexia, and a cognitive speech disorder.
Wanting to create a better world of support, understanding, and opportunity for his son—and for other neurodiverse children and young adults—Danny created Bears Sensory World.
At Bears Sensory World, we believe in the transformative power of play. Our mission is to provide a wide range of high-quality sensory toys and products that support individuals of all abilities.
Our Mission
To provide high-quality sensory toys, tools, and innovative equipment that empower neurodiverse individuals and those with additional needs to explore, learn, and thrive through inclusive play.
Our Vision
To become a trusted leader in sensory innovation by developing products and technologies that genuinely improve everyday life for neurodiverse individuals and their families.
Together, we aim to take the "dis" out of disability and celebrate every individual's unique ability.
